What’s your game plan?

Benchmark and report on your owned, earned and partner activation strategies, and optimize fan engagement and sentiment.

Competing Across:

Audience Engagement

Analyze audience engagement and benchmark performance against competitors to uncover what connects with various segments.

Partner with content and marketing teams to craft tailored experiences that resonate with diverse audiences.

Campaign Performance

Amplify marketing campaign ROI. Gauge campaign performance, identify top-performing content, and unveil untapped engagement opportunities.

Refine marketing strategies by adjusting targeting, messaging, and content based on data-driven insights.

Brand Reputation

Track sentiment, spot potential crises, and evaluate the influence of social issues on your brand.

Collaborate to proactively mitigate risks and enhance your brand's reputation.

IP rights & Piracy

Keep an eye on conversations and pinpoint potential piracy threats across online communities and social media.

Unite legal and security teams to tackle potential piracy issues and protect your valuable intellectual property.

Fans don’t want to be talked at from a faceless team account. Talkwalker showed us that engagement spikes when we lean into content that is authentic and fosters two-way dialogue. It makes fans feel like they’re connecting with a real fan.

Director, Social Media

NBA team

Your Sports Partner

With leading AI and natural human search to get you to the Sports insights that matter fast.

Game in real-time

Gain insights into conversations, competitive analysis, and sentiment in real-time.

Custom scoring

Accurately evaluate your media, and star influencers performance by adding and setting your scoring system directly in our platform.

Social Content Ratings®

Measure social engagement & video performance with the solutions trusted by the world’s best sports brands.

Work with experts

Our industry experts help and guide you every step of the way. We understand the Sports industry, and provide specialized solutions to meet your exact needs.

Recognize your brand

Leverage logo and OCR detection to capture owned and earned visual mentions of your brand and your sports partnership activations.

Understand your fans

Identify your superfans online, and build loyalty by leveraging the positive sentiment around your brand, products and services.

Whatever you do, use Talkwalker

Sports Media

Understand the sentiment around programs, audience resonance, and trend spotting.

Sports Leagues

Track earned measurement: Gain insights into organic conversations, competitive analysis, and sentiment.

Sports Teams

Benefit from Talkwalker's affordable solutions, including Social Intelligence and Social Content Ratings, for social benchmarking.

Sports & Entertainment Agencies

Use Talkwalker to tell macro and micro stories about brand-sponsored campaigns in the global sports marketplace.

Brands

Identify the Right Sports Partner: Understand which sports properties are driving the most engagement, video views, and positive sentiment.

Talkwalker success story

How Brad uses Talkwalker to transform his team's social strategy

• to maintain the team's social media presence and
• ensure that their key players shine bright in the online world.

⏵ Real-time fan engagement

Talkwalker's real-time monitoring allows Brad to stay updated with fans' sentiments during and after each game and tailor messages.

⏵ Competitive analysis

Brad used Talkwalker to gain insights into the strategies of rival teams. This helps identify gaps and opportunities for the Hotspeakers' social media campaigns.

⏵ Player protection and promotion

The Hotspeakers have superstar athletes, and Brad ensures that the players' online personas are always positive, relatable, and in tune with fan expectations, to protect their advertising value.

⏵ Crisis management

Talkwalker's crisis alert feature provides Brad with instant notifications, enabling a swift and effective response to mitigate any reputational damage.

About this example

The adoption of Talkwalker in the fictional Tolodo Hotspeakers' would yield impressive results. Imagine what it could do for your brand.